In terms of 'sign ups of new or returning subscribers,' the top two highest-performing services of the last 12-month period ...

Meta is reportedly accelerating its shift toward an AI-powered content moderation and ad-review strategy, rerouting more of ...

The Media Network of the Year award is won by the network whose agencies accrue the most points for shortlisted and awarded ...

Fox is averaging 5.7 million average viewers so far, with Telemundo, Peacock, and Telemundo digital platforms at 5.3 million.

The massive volume of water required to keep data centers running has become an environmental and regulatory challenge as use ...

The new campaign marks an evolution of a tagline that reflects the General Motors brand's connection to the country, ...

"It feels like people are much more crazy here," actor Alan Cummings said about the vibe at the ad festival vs. the film ...

FCC Chairman Brendan Carr has accused Disney of running a “campaign of misinformation” about two investigations the FCC is conducting into it, The Guardian reports. Ads run by owner ABC drew 51,000 ...

Meta will launch its newest AI-powered glasses with wearables partner EssilorLuxottica, promoting the Meta-branded product ...

Gross cost has long the standard financial metric for traditional media, but its past usefulness is no reason to retain it, TVNewsCheck writes. The reason is that gross cost, based on a 15% agency ...

Lilly’s expected global sales of $137 billion in 2032 will be almost 60% more than that of the second largest pharma firm, ...

Meta is unveiling a bundle of additional ad offerings including AI-powered creative solutions, expanded ad tools and a ...