This post was created in partnership with Doceree Key takeaways Annual plans, quarterly campaign cycles, and omnichannel ...

This piece is part of a series on targeted health care marketing, highlighting stories from people in the trenches throughout the industry. Read the first, second and third stories in the series. Bias ...

Health care marketers have never had more data, channels or targeting capabilities at their disposal. Yet many organizations ...

Doceree, the world's first AI-powered operating system for healthcare marketing, today unveiled — from the Cannes Lions ...

WTWH Healthcare is excited to announce that nominations are now open for this year’s Aspect Marketing & Advertising Awards. The Aspect Marketing & ...

Ajay Prasad is the CEO of GMR Web Team, a full-service healthcare digital marketing agency focused on patient acquisition and retention. Competition in the healthcare space is fiercer than ever, so ...

By replacing traditional film shoots with a massive LED wall and real-time 3D rendering, Philips has tripled its content ...

Opportunities lie in leveraging AI, big data, and personalization to enhance patient engagement. The rise of telehealth and mobile health apps further amplifies digital strategy demand.Dublin, June 22 ...

Saul Marquez, Founder & CEO at Outcomes Rocket, a marketing agency that helps health tech and med tech companies accelerate growth. It started with a campaign to target overburdened hospital chief ...

Discover how consumer education is reshaping healthcare marketing. Brands must prioritize clarity and trust to engage ...

Healthcare communications and commercialization platform Assembled Intelligence has promoted Chuck Hemann to chief business ...